In e-commerce, uncertainty is the enemy of conversion. A customer who isn’t sure if a ring will fit, if a sneaker will feel right, or if a necklace will suit them will almost always choose to hesitate — and often, to abandon their cart entirely. Camweara was built to eliminate that hesitation. And in Q1 2026, we shipped four major innovations that take that mission further than ever before.
Trusted by over 150 brands across jewelry, eyewear and apparel. Camweara has consistently ranked among the top AR-powered shopping tools on Shopify. This quarter, we’ve expanded sizing intelligence to rings and shoes, refined the smoothness of our virtual try-on experience, and rebuilt the merchant dashboard from the ground up. Here’s the full story.
Jewelry is one of the highest-returning categories in e-commerce. Rings, in particular, suffer from one fundamental problem: sizing. Unlike clothing, there’s no “small, medium, large” to fall back on. A ring that’s half a size off is unwearable — and a returned ring is a broken purchase experience.
Camweara’s new Ring Sizer solves this at the point of purchase. Using nothing more than a smartphone, credit card and a physical ring, customers can determine their exact ring size before they buy. The credit card acts as a calibration reference, allowing the tool to accurately scale and measure the ring size.
Footwear is the second-largest driver of e-commerce returns globally. Sizing varies dramatically between brands, regions, and even individual shoe styles from the same manufacturer. Customers who aren’t certain about fit will either avoid purchasing or buy multiple sizes with the intention of returning — both outcomes are costly for retailers.
The Shoe Sizer integrates seamlessly into Shopify product pages alongside Camweara’s existing virtual try-on and clothing sizing tools, giving footwear retailers a complete size confidence stack without juggling multiple apps or platforms.
For brands that carry both clothing and footwear, the unified Find My Size dashboard lets you manage sizing recommendations across all categories from a single interface — no switching between tools, no duplicate setup.
Camweara’s AR-powered virtual try-on has always been celebrated for its accuracy. Brands across jewelry, eyewear, clothing, accessories, and beyond rely on it to give customers a realistic preview of products before purchase. In Q1 2026, we focused our engineering efforts on something that accuracy alone can’t deliver: smoothness.
Camweara is on a mission to reduce guesswork in online shopping and save billions of retailers & shoppers time and money.