One of the crucial factors leading to growth during pandemic is the adoption of technology to offer virtual try-on experiences by fashion & luxury brands.
Virtual try-on is a game-changer and we worked around the clock to develop new features to increase conversion rate.
The retail industry is under great pressure to innovate. Virtual try-on technology is gaining importance in retail this year and is going to become a hygiene factor for any e-store in the next 2-3 years.
For the last 10 years, e-commerce has been increasing worldwide by approximately 20 percent each year. Retail platforms globally experienced a six percent increase in traffic between January and March alone.